Why starting your own business makes sense : times (and the workforce), they are a-changin'
Traits and characteristics of successful business owners : how do you rank?
What social media does for your business
How to identify and use keywords
Search engine optimization (SEO) for the non-technical
How to market your brand or your "VIV-id" via social media
How to choose the best social networks for your business
Sharing, disclosure, and transparency in today's online economy
Create your website and choose the right way to sell your products online
Creating a branded bio : how to tell your business's story
How to market your business
Free and low-cost ways to get visibility
Use online tools to create connections that last
How to create buzz for your business
Staying organized via effective goal setting
Bonus chapter 1. Selected businesses that fit the second income model
Bonus chapter 2. What business model is right for you?
Bonus chapter 3. The legal and financial stuff.
