Trademark: legal care for your brand

You legal companion for trademarks

Trademarks 101

High-level branding, business names, and domain names

Distinctiveness : the key to trademark strength

Trademark searches : what they are and why you should do one

The trademark classification system

Doing a federal search

Applying for a federal trademark

How to use and care for your trademark

Sorting out trademark disputes

Trademark disputes : when someone infringes your mark

Trademark disputes : when someone objects to your trademark

International trademark protection

Help beyond this book

Appendixes. A: International classifications of goods and services

B: Glossary of terms

C: Selected pages from Thomson CompuMark trademark research report.