Blockbuster drugs: the rise and fall of the pharmaceutical industry

Before the age of blockbuster drugs

Beginning of an era : the first blockbuster drug, Tagamet

More blockbuster drugs for ulcers : Prilosec, Nexium, and other proton-pump inhibitors

Antihistamines as allergy drugs

Blood thinners : from Heparin to Plavix

Conquest of pain : analgesics : from morphine to Lyrica

Reflections.